“The announcement by the British government that it is putting £50m towards the costs of the new development of Tate Modern is one of the most significant moves in public cultural policy in recent years.”

But it is not enough, according to Sir Nicholas Serrota. In a letter in The Art Newspaper on 24 January, the director of Tate urges private donors, trusts, corporations and foundations to recognise the significance of the faith shown in Tate Modern 2.

“In 2000, an investment of £137m of public and private money created Tate Modern. In seven years, it has become the most popular museum of modern and contemporary art in the world, and the second leading free tourist attraction in Britain. What makes it unique among museums is that 50% of its visitors are under 35 years old.”

Read full letter (The Art Newspaper, 24 January 2008)

See also this article in the Guardian of 26 July 2006.

A computer generated image of the new building, from the south © Herzog & de Meuron / Hayes Davidson

Related posts:  Tate aims to increase ethnic minority visitors  //  Financier donates £5m to Tate Modern  //  Sweden: Entry fees deter visitors  //  Is Tate Modern Prostituting Itself?  //  Are you sitting uncomfortably?  //

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