A new marketing campagne for the Amsterdam City Archive - with the help of the mayor of Amsterdam Job Cohen. Unfortunately for the non-Dutch readers here it is only in Dutch. The campaign can also be found on posters in the streets. The goal is to make people wonder about the history of their city by telling stories and asking if they are true or false.

This is a more thoughtful and subtle approach to city marketing than that of ´i amsterdam´.

True or false?

Related posts:  Listen to the history, present and future of the Amsterdam IJ bank  //  National History Museum: Building, Reenactment or Website?  //  Amsterdam museums go social  //  N8 Presents Nachtgeluiden: Museum In MP3  //  Foreign experts unable to resolve Dutch dispute  //

This entry was posted on maandag, september 24th, 2007 at 6:43 pm and is filed under Business, Museum. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.